Penny Campaign

When donating online, please designate Penny Campaign.  

(Or scan here using your mobile phone camera)

2019 Penny Campaign Collection Day will be Saturday, December 7!

To print a label, click here. Simply tape or glue the label to any kind of jar or container and start collecting!

Penny Campaign is Samaritan’s signature community event, which has raised money to feed and house people in need for over 26 years.

The Penny Campaign kicks off in October when the call goes out to schools, churches, clubs and organizations to collect money. From October to December, you’ll see our penny jars in schools, churches and other locations collecting change, bills and checks. In 2018, the Penny Campaign raised $50,734.

It takes just 258 pennies to provide a warm meal for someone in need. It takes 2,595 pennies to provide a night of shelter to a homeless neighbor. Every donation makes a difference.

Collection Day is December 7, 2019, when all of the unrolled coins and other money is dropped off at 110 Oakwood (across from Thruway) in Winston-Salem or our new building at 414 E. Northwest Blvd. WXII’s Lanie Pope serves as honorary chairman and is on site.

Penny jar stickers, posters and other marketing materials are available. To request yours, email: or call 336-448-2668.

2019 Sponsors: